Help save the earth one cup at a time! Today Starbucks is introducing a reusable coffee cup which can be purchased in the US & Canada for only $1! The cups will look like a paper Starbucks cup, complete with the Starbucks logo.
Each time that a customer brings in their reusable cup they will receive $.10 off of their purchase. Although Starbucks already offers a discount to customers who come in with reusable mugs, Starbucks' Jim Hanna thinks the new low price of this cup will encourage more people to forgo disposable paper cups.
Baristas will wash out the cup with hot boiling water before each use and the cups have interior lines to denote a "tall" or "grande" size.